The Psyche of A Typical Blogger

Most of us started blogging out of the love and the freedom of self expression.
Then as we practiced our craft, got feedback from our readers, got feedback from other bloggers and the search engines, we quickly realized that blogging is a great tool that can be used to: gain recognition and to create a community of people that can identify with our ideas.

Blogging has done a good job at making a lot ordinary people feel important.
Some bloggers have even managed to use their blog sites to elevate themselves to a guru status.
But for the most of us, no matter how hard we try, no matter how much we strive to write those darn pillar articles and no matter, how much we post new, valuable content on our blog, our blogging efforts does not provide us with that gift.

For most bloggers, the vision and the dreams that they have for their blog does not transcend into reality.

So the question that now remains is, why?
· “Why has God forsaken my blog?”
· “Why can’t I be like Darren, Yaro or Steve Pavila?”
· “Why? Is it because I am I not good enough? “

And the answer to that is,you are good enough.

The reason why you are not able to realize your dreams of success is because of way you use your blog to convey the value of its information.

The mechanics of blogging in its current state is designed to keep bloggers poor.
The mechanics of blogging has hit a plateau and it has to go through a metamorphosis before it can deliver the fruit of success to all those who are earnestly involved.
But before I share my theory with you, on blog metamorphosis, let’s examine the mechanics of blogging in its current state.

Typical Blog Production Mechanics
You do some research. You find a great niche and now you are ready to start blogging.
Most blog gurus say that the best blog platform to use is Wordpress, so those of us, who can afford it, will forgo the free blog platforms they have available and will even take extra steps to get a cute domain name and cheap web hosting.

You keep up to date with the latest info related to the blogosphere.
You find out that you need to have the right plug ins
After all, you got to have your plug ins so that the mighty Google will can find your blog in cyber space.

You scour the net to find, just the right free design template.
Then, like a lightning bolt, you’re off to build your new blog empire.
Yes!
· “I am going to change the world with my ideas”
· “ I am going to meet new people”
· “It’s just a hobby for now but eventually I am going to get big, just like Darren Rowse and those other fellas”

You already know content is king, so now, you start to work hard to crank out good articles.
You have been toiling for a little while and people seem to be receptive. Traffic is starting to drip in.
You are starting to feel good.
You are even starting to get some regular readers, people are actually commenting on your blog—Wow!

Then things start to get tricky.
Because every minute, there is a new widget and a new gadget that promises to help catapult your blog into the realm of the Big Willies.

Do you remember the excitement over:
· Blog Rush
· Blog Carnivals
· RSS feeds
· Social network sites like Digg.com
When widgets and websites like those mentioned above emerged it caused a frenzy of new ideas and approaches to better blogging. Software creators started making lots of money selling all sorts of tools and widgets and the conscientiousness of the typical blogger increased.

· Now you have to network with other blogger and build incoming links
· Now you have deal with RSS feeds and chick counts.
· Now you need to get readers to subscribe to your blog.

Now you got a lot of stuff on your plate to deal with but still you manage to truck on through, you still manage to write and post good articles onto your blog on a regular basis.
And as you slowly start to build some search engine traffic momentum, a light turns on in your head and you realize that you can actually earn some money for yourself, just by doing this blogging thing.

Besides other bloggers seem to be cashing in
· Dooce
· Perez Hilton
· Problogger
· Steve Pavlina
· John Chow
If they are earning money, why can’t you?
So you slap some Adsense onto your blog site and you get some more income generating widgets that your preferred blog pundit suggests.

You sign up for some affiliate networks offered at places like:
· Clickbank and Amazon.
Then you commit to start networking some more. It’s hard but you make an effort to post good comments on other peoples blog sites.
But for the most part, you concentrate on producing more and more articles that are optimized for the search engines.

You’re on your way.
You keep writing, you keep optimizing your articles, you keep producing valuable content and you try to remember to network with other bloggers.
Then …

Then what? That’s it. That is the end of the story.
You have reached your plateau.

What I have just illustrated is the way that most blogger approach building their blogs. They create articles in the hopes of getting free traffic but after the thrill is gone they have no strategy to rely on to build their blogs business and that is why sorry to say this but that is why you don’t make much cash.

The success, the money and the status that you were hoping to generate in the begiining of your journey from you blog is something you now leave to the luck of the draw.

But here is the thing, your blog is not the lotto. You can make steady income based on luck. You got to think about how you will generate income.

So now I want to challenge you.

Now that you know that a blog is supposed to function like a business? What kind of business service will you provide and for whom will you provide it for?

Here is a simple activity for you to do.

Identify a target group of people that will benefit from your information and think about the ways in which you will talk to them in order to get them to pay for access to your community forum if you had one.

Then post your thoughts on my Twitter page. If you do you then you might get a gift from me in the mail.

Related posts:

1. 20,107 subscribers in just 90 days!
2. The People vs Google
3. The Buying Process and Your About Page
4. The Fundamentals of Starting Your Own Blog Based Pay For Access Community
5. How Would You Set This Up?